{"id":7227,"date":"2020-12-22T11:35:00","date_gmt":"2020-12-22T16:35:00","guid":{"rendered":"https:\/\/colombiainteligente.org\/?p=7227"},"modified":"2022-12-29T11:38:24","modified_gmt":"2022-12-29T16:38:24","slug":"how-covid-19-transformed-customer-communications","status":"publish","type":"post","link":"https:\/\/colombiainteligente.org\/es_co\/tendencias\/how-covid-19-transformed-customer-communications\/","title":{"rendered":"How COVID-19 Transformed Customer Communications"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"7227\" class=\"elementor elementor-7227\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-79148795 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"79148795\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1ece4ebf\" data-id=\"1ece4ebf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7a61c7e5 elementor-widget elementor-widget-text-editor\" data-id=\"7a61c7e5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.14.0 - 26-06-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>The coronavirus pandemic has reinforced the value of establishing strong relationships with business and residential customers, during good times and bad. Energy utilities that maintain regular digital communications with customers were able to reach them when needed \u2014 and customers responded with record-high engagement rates during the crisis.<\/p><p>Questline analyzed the performance metrics of more than 72 million coronavirus-related emails sent to energy utility customers during the initial months of the pandemic. Several important trends emerged from this massive outreach effort. With these insights, utilities can better manage the ongoing communication needs of the coronavirus pandemic and prepare for a future crisis by building strong customer relationships before they are needed.<\/p><p>Para leer m\u00e1s ingrese a:<\/p><p><blockquote class=\"wp-embedded-content\" data-secret=\"E5W7sGpIGt\"><a href=\"https:\/\/smartenergycc.org\/how-covid-19-transformed-customer-communications-ebook\/\">How COVID-19 Transformed Customer Communications eBook<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;How COVID-19 Transformed Customer Communications eBook&#8221; &#8212; Smart Energy Consumer Collaborative\" src=\"https:\/\/smartenergycc.org\/how-covid-19-transformed-customer-communications-ebook\/embed\/#?secret=CyXGzlFTAv#?secret=E5W7sGpIGt\" data-secret=\"E5W7sGpIGt\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t<div style=\"text-align:center\" class=\"yasr-auto-insert-visitor\"><\/div>","protected":false},"excerpt":{"rendered":"<p>The coronavirus pandemic has reinforced the value of establishing strong relationships with business and residential customers, during good times and bad. Energy utilities that maintain regular digital communications with customers were able to reach them when needed \u2014 and customers responded with record-high engagement rates during the crisis.<\/p>","protected":false},"author":27,"featured_media":7228,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"yasr_overall_rating":0,"yasr_post_is_review":"","yasr_auto_insert_disabled":"","yasr_review_type":"","footnotes":""},"categories":[55,53],"tags":[],"class_list":["post-7227","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digitalizacion","category-tendencias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How COVID-19 Transformed Customer Communications - Colombia Inteligente<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/colombiainteligente.org\/es_co\/tendencias\/how-covid-19-transformed-customer-communications\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How COVID-19 Transformed Customer Communications - Colombia Inteligente\" \/>\n<meta property=\"og:description\" content=\"The coronavirus pandemic has reinforced the value of establishing strong relationships with business and residential customers, during good times and bad. Energy utilities that maintain regular digital communications with customers were able to reach them when needed \u2014 and customers responded with record-high engagement rates during the crisis.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/colombiainteligente.org\/es_co\/tendencias\/how-covid-19-transformed-customer-communications\/\" \/>\n<meta property=\"og:site_name\" content=\"Colombia Inteligente\" \/>\n<meta property=\"article:published_time\" content=\"2020-12-22T16:35:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-29T16:38:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/colombiainteligente.org\/wp-content\/uploads\/2022\/12\/04-22-how_covid_transformed.png\" \/>\n\t<meta property=\"og:image:width\" content=\"309\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Luisa Buitrago\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@colombiaintelig\" \/>\n<meta name=\"twitter:site\" content=\"@colombiaintelig\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Luisa Buitrago\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo estimado de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/colombiainteligente.org\\\/tendencias\\\/how-covid-19-transformed-customer-communications\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/colombiainteligente.org\\\/tendencias\\\/how-covid-19-transformed-customer-communications\\\/\"},\"author\":{\"name\":\"Luisa Buitrago\",\"@id\":\"https:\\\/\\\/colombiainteligente.org\\\/#\\\/schema\\\/person\\\/7a8c7be348df0b891a16dc2fe342977d\"},\"headline\":\"How COVID-19 Transformed Customer Communications\",\"datePublished\":\"2020-12-22T16:35:00+00:00\",\"dateModified\":\"2022-12-29T16:38:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/colombiainteligente.org\\\/tendencias\\\/how-covid-19-transformed-customer-communications\\\/\"},\"wordCount\":132,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/colombiainteligente.org\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/colombiainteligente.org\\\/tendencias\\\/how-covid-19-transformed-customer-communications\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/colombiainteligente.org\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/04-22-how_covid_transformed.png\",\"articleSection\":[\"Digitalizaci\u00f3n\",\"Tendencias\"],\"inLanguage\":\"es-CO\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/colombiainteligente.org\\\/tendencias\\\/how-covid-19-transformed-customer-communications\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/colombiainteligente.org\\\/tendencias\\\/how-covid-19-transformed-customer-communications\\\/\",\"url\":\"https:\\\/\\\/colombiainteligente.org\\\/tendencias\\\/how-covid-19-transformed-customer-communications\\\/\",\"name\":\"How COVID-19 Transformed Customer Communications - 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