La transformación del mercado surgió como un concepto de programa para la eficiencia energética a principios de la década de 1990. Las empresas de servicios públicos, los reguladores y las partes interesadas reconocieron que, en algunos casos, la mejor manera de conseguir un aumento significativo de la eficiencia energética era cambiar fundamentalmente ciertos mercados de tecnologías, productos o servicios eficientes desde el punto de vista energético.

Market transformation can be effective for a wide range of products, services, and professional practices. Clothes washers and residential lighting―first CFLs and now LEDs― are good examples of U.S. markets in which transformations have occurred due to strategic interventions by numerous stakeholders over long periods. Such products faced many barriers that were eventually overcome through various interventions. Absent such interventions, it is doubtful that these U.S. markets would be where they are today, with energy-efficient products enjoying dominant market shares.

Para leer más ingrese a:

https://www.aceee.org/white-paper/2022/06/us-and-international-experience-market-transformation

https://www.aceee.org/sites/default/files/pdfs/market_transformation_6-13-22.pdf